Chinese Iverson, The World's Craziest Fans and Mudiay's Journey: TWWB China

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In 1987, then-commissioner David Stern cut a deal with CCTV to broadcast NBA games in China. What followed was the growth of a passionate basketball fanbase spearheaded by Yao Ming’s success in the NBA.

But this country’s basketball culture is more than just Yao—from Emmanuel...